The Reub Goldberg Brewing Machine
Our Brew Machine is custom designed and built by beer nerds, for beer nerds. It has been specifically created to allow for maximum enjoyment of the brewing process - more hands on with visual and smellable action. It utilises gravity wherever possible, and, unusually for a commercial system all the valves are turned by hand. As well as allowing the brewer to feel immersed in their craft, the Brew Machine is designed to allow great flexibility and control over the brewing process which helps us to perfect our recipes or change it up as required.
The intricacies of the design were sprung from a year long cycling trip dubbed “Bike2Brewery” - nearly 10 000km’s of pedalling power creates plenty of time to elaborate on every nook, cranny, process and valve wanted in a small scale commercial brew system. It’s also an excellent way to burn all the beer calories ingested via the 150 breweries visited by RGBM founders Billy and Anna during their bike trip from Alaska to Costa Rica… all in the name of market research of course! Scroll down for more on the bike2brewery adventure.
What's in a name?
This handsome devil is Rube Goldberg. An inspiration to scientists, inventors, comedians and brewers worldwide. Rube was an American cartoonist famous for depicting overly complicated machinery that eventually performs a simple task. His name has evolved to be synonymous with fantastically complicated machines and processes, and examples of Rube Goldberg Machines and building competitions can be found across the globe.
The machines are often used as educational aids to explain force transition, and are usually incredibly entertaining to watch in action. The concept is also well known in homebrew circles where brewers often jimmy up elaborate contraptions to perform part of the brewing process. Our manually focused, visually complicated, yet functionally simple Brew Machine is an homage to science and beer lovers everywhere.
PS. Yes, yes we are aware the spelling is different. Ours is like the sandwich :)
You know it’s kismet when you find someone who's mad enough to cycle half the length of the Americas with you, and then build a brewery from scratch. In 2014 RGBM founders Billy and Anna took off for their version of the quintessential brewery market research trip. Starting in Anchorage to stock up on bike touring gear we took a loop south and then up into the Alaskan interior. From there we pedalled through the Yukon then headed due South, hugging the West Coast of Canada and the USA - an absolute mecca for beer enthusiasts.
We then crossed into Mexico to cycle the length of the cacti highway on the Baja Peninsula, took a snappy ferry across to the mainland and continued into central America… we made it as far as Costa Rica before the breweries got slim on the ground and the motivation for hills in horrendous humidity ran dry. We switched to surfing, logo design and removal of bike short tans!
We did write a blog - mostly to keep our parents posted… they may even have read it, if you like you can too atbike2brewery.tumblr.com